Cute Kids and Families Santa Monica

Family Shoot at the Santa Monica Pier






This family is from Oklahoma and once they decided to come here for their summer vacation they knew they wanted their family shoot to take place at the Santa Monica Beach and Santa Monica Pier. It was a beautiful day and the girls, Danielle and Kendall, certainly didn’t mind dressing up for the occasion.

Cute Kids and Families Santa Monica

Kids Photo Shoot at the Santa Monica Pier





I love when families contact me because they are coming to Santa Monica for their summer vacation and want me to photograph them at the iconic Santa Monica Pier.

That happened twice this year. These kids, Kate and Michael, live in Phoenix, Arizona but their parents used to live here and this city has a special place in their heart.

We had fun playing games together and hanging out together on the ferris wheel. They even brought their dog Louise to the shoot since she’s considered part of the family.

April Rocha Happenings Holgaroid Polaroid Film Santa Monica Why I Love Film

PHOTOBOOK Cali is finally available and for sale








I am so honored to have an image of mine included in the PHOTOBOOK Cali, the second installment of PHOTOBOOK projects presented by Photo District News and Blurb.

PDN and Blurb put out a call for the best images one could capture up and down the Golden State and they received a spectacular tribute to one of the world’s most iconic locations. From the City of Angels to the Bay Area, through the deserts and into to the wild surf, the 36 winners presented all that draws us west and captures the dreams and pioneering spirit that California embodies.

I was especially pleased that the image they chose was of my hometown of Santa Monica.

I love everything about this book — from the images chosen, to the design, to the cover image.

You can view the entire book here.

More information on how to purchase your own copy of this book can be found here.

April Rocha Happenings Holgaroid kudos Polaroid Film Santa Monica Toy Camera Why I Love Film

One of the Winners of the Photobook Cali Project



PDN (Photo District News) created a project with Blurb and B&H Photo calling for the best California related photography.  The project is called the Photobook Cali Project.  The sponsors wanted us to show the Golden State as we know it (with a special emphasis on a series of images).

In showcasing the state of California it’s without question that I would choose to show my hometown of Santa Monica, shot of course with Polaroid film and a toy camera.

I was honored to find out today that I one of the 35 winners of this project.  The project will be published in an PDN branded special edition book celebrating the images that capture the true California experience.

You can view all the winner’s images here.

Kodachrome Santa Monica Why I Love Film

Santa Monica on Kodachrome – On a Stormy Winter’s Night


Kodachrome Photography Project Santa Monica Why I Love Film

Station 25 on Kodachrome


April Rocha Happenings Santa Monica

5th Annual Pico Festival



I am pleased to announce that I will have two framed prints for sale at the 5th Annual Pico Festival, being held Saturday, October 16 from 11am-4pm at Virginia Park.

My pieces will be showcased at the Virginia Avenue Park Art Pavilions and some of the proceeds of the any art sales will go to “Project Lemon-Aid”, to raise funds for the Santa Monica-Malibu Education Foundation fund, “For the Arts,” an endowment that provides arts education for students in the Santa Monica-Malibu School District, of which I’m a graduate of myself.

Photography, Music and Theatre all played important roles in my education at SMMUSD.

Click here to learn more about the Festival.

April Rocha Happenings flowers Santa Monica Through the Viewfinder TTV Why I Love Film

Color – A Themed Show in Cleveland, Mississippi




I am pleased to a part of Wil Jax’ second annual theme show. This year’s theme is COLOR and I was honored that the gallery chose two of my images to be in the show.

The opening reception is Thursday, August 19 at The Warehouse in Cleveland, Mississippi.

Etsy Santa Monica Through the Viewfinder TTV


My “Sunny Day” image is featured on the latest newsletter of the Santa Monica Pier Restoration Corporation announcing the Twilight Dance Series for the summer.

You can click here to read the newsletter.

You can purchase a print of this image on my Etsy site.  Just click here.

Bookmark and Share

April Rocha Happenings Holga Holgaroid Polaroid Film Santa Monica Toy Camera

iSpy with my plastic eye Exhibit in Association with Month of Photography – Los Angeles

I spy_promo

Last December, the I Spy with My Plastic Eye exhibit opened at A&I Hollywood.

The exhibit has now travelled to 5th & Sunset Studios in West Los Angeles with a gallery reception this coming Friday, April 16.

Click here to see my previous blog entry on this exciting exhibit.

The fine art book that complements this exhibit will be for sale, featuring all images from the show with shot details and artists commentaries. The book is $40 and you can purchase it by clicking here.

Bookmark and Share