Categories
April Rocha Happenings Weddings

Piaget Bridal Event on June 24

Piaget, the high-end designer of jewelry and watches has opened its first California shop at South Coast Plaza in Costa Mesa. They are having their first bridal event at this beautiful new boutique on Wednesday, June 24 from 11-2 and I was flattered when they asked me to participate.

Other vendors for the event include Godiva Chocolatiers, Papyrus Stationers and Blossoms Floral Design.

I photographed the beautiful invitation they sent out.

So if you happen to be in the OC that day, stop on by as I would love to see you.


Bookmark and Share

Categories
April Rocha Happenings Holgaroid Photography Project Polaroid Film Through the Viewfinder Toy Camera TTV Why I Love Film

Ace Hotel & Swim Club – Palm Springs


My good friend and fellow photographer, Laurie Bailey, came back from this hotel a couple of weeks ago and told me immediately that I had to go there myself. I went to their website and I was hooked!

The Ace Hotel & Swim Club in Palm Springs was a former Howard Johnson that had fallen into disrepair. It reopened as the Ace Hotel & Swim Club in February of this year.

I don’t consider myself the queen of hip but I immediately felt at home in this hotel — from the record player in your room, the vintage-looking bikes you can ride and the old GMC van near the swimming pool (I looked for a choke inside the van but alas there wasn’t one, my Dad’s 1969 Ford van had one).


When you hang out in the pool or eat in their great restaurant you hear Bill Withers, Johhny Cash and Nick Drake over their sound system. There is also a real and I mean real photo booth in their lobby (which I went a little crazy with since it takes credit cards). I mean you just can’t beat it.

I asked hotel management if I could photograph their hotel and they immediately said yes. So I brought every camera I own and every type of film I had in my fridge and shot away. I even shot a roll of (don’t freak out people)……Kodachrome film and used a pack of my very precious Polaroid Viva Type 80 film with my Holgaroid.

I will definitely be going back there some time this summer to shoot more.

Bookmark and Share


Categories
April Rocha Happenings kudos Paper Goods Santa Monica Through the Viewfinder TTV

A Little Piece of Home is Featured on Kolo’s Blog

Kolo Albums was nice enough to feature my A Little Piece of Home book in their very own blog, The Koloist, today.

Click here to read the blog entry.

The response to this book has been tremendous.